When it comes to finding great real estate marketing ideas there is a lot of research involved. Whether that we talk about a new trend or a better advertising tool for you to use, this entire industry continues to change by the day. And guess what – for you to become an industry expert you need to be aware of every little variation!
Take a peek at these real estate marketing ideas that will help you grow your real estate career. A thing is certain – you need a sound marketing strategy to be able to survive today’s market!
Real estate marketing ideas to know!
Here is what you need to be aware of:
- Professional photos sell
There is no better way to seize the character of a home than through professionally taken photos. So, the first step to success for you as a real estate agent is to make sure you’re working with an expert in this field, a skilled photographer.
- Virtual tours are a must
In the world of real estate specialists, there is clearly no other way to market a property than through a virtual tour. This amazing marketing tool just puts them all together in an appealing way that will only bring you more viewers. So, make sure you’re working with the right virtual tour provider out there!
- Focus on creating impressive Open House events
An Open House, which has not been planned accordingly will waste both your time and your client’s time too. So, make sure you have everything under control. Add the info about the open house to the MLS and take your time when planning it. This can pay off big time!
- Brand awareness does the trick!
A strong brand matters in real estate, that’s for sure! And what’s more, a good brand awareness is a fantastic way to gain more clients too! Consequently, focus on building a brand, make people remember you in a good way! This is how you’ll get deals closed faster and make your business grow!
- Social Media is a key aspect
Remember this – social media is where your clients are, therefore there is no doubt that you have to build a strong media profile. The more people see your listings, the better the odds to sell the property faster! It’s needless to state that you have to be market knowledgeable and that you have to communicate efficiently with your viewers. Guess what, it’s imperative for you to also keep your real estate marketing ideas updated…
While this has contributed more efficiently to a real estate agent’s marketing plan, no one can state that it hasn’t also generated new challenges!
- Current customers generate future leads
There is no doubt that in real estate, current clients count a lot. Not only that they can generate future leads, but they can also contribute to building your reputation. On the end result depends how they’ll talk about your services to others. This is why we should also talk about the next point too…
- Don’t forget about word-of-mouth
Word-of-mouth has become more and more important in today’s marketplace. As a result, having satisfied clients is a must! As more and more state – this should be one of those real estate marketing ideas to stand as a backbone for your future marketing actions!
All in all, keep in mind – your marketing should focus more on your clients and less on you! More than that, you need to build a brand and focus on your communication skills! Being a real estate agent is a difficult task, but being a successful real estate agent is a genuine challenge!
Lisa Ross
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Hi Lisa.
How do i find a virtual tour photographer
Hey Pat, thanks for contacting us. We need more details! What area are you interested in? We’re going to launch our photographers’ platform in a month’s time, so we can help you. Have a great day!
I am a professional Real Estate photographer in Northern Virginia. Professional photos do sell! It’s so important to promote your listing with great photos, virtual tours, brochures. Good article – Thank you!
Hi, Tammy! I’m really glad you found my post useful!